31 Oct 2013

Porsche profit, revenue and delivery figures for 2013

Porsche has released sales and financial information for the first nine months of 2013, which show the company is in fine fettle.

Porsche continues its upward trajectory with increased sales, revenue, profit and number of employees over the same period in 2013.  The company made a revenue of £8.9 billion, a 3% increase over the same period in 2012, and a profit of £1.6 billion, a 1% increase over the same period last year.

£1.1 billion has been spent investing in new models - Macan, 918 Spyder and the Panamera S E-Hybrid - and expanding the Leipzig factory and building the development centre at Weissach.

Porsche employees total 18,882, up 11% from last year.

Impressive stuff.

Here's how individual models fared:

911 - 21,755 units delivered so far in 2013, a 10% increase over the same period in 2012
Boxster/Cayman - 21,755 units in 2013, a 146% rise over 2012
Cayenne - 62,886 units in 2013, a 16%
Panamera - 15,374 units in 2013, a 31% drop

That's a total 119,747 cars delivered in 2013, a 15% increase over 2012

Based on the £1.6 billion profit that's a £13,300 profit per car.

Cayenne continues to outsell all other models combined, at 52.5% of deliveries.

The 911has always been a strong seller but the 991 is the best 911 yet which is why sales are strong.  The Boxster and Cayman have been revised but nonetheless the increase is phenomenal.  The Cayenne continues to be strong seller, and paves the way for the smaller SUV, the Macan.  A Panamera is due to be launched soon but one suspects Panamera sales have always been slightly disappointing for Porsche.

Porches tested by Speedmonkey:

Porsche Cayman 3 day test
Porsche Boxster S on track
Porsche 911 on track

Article by Matt Hubbard